BY PAT PAPE
Selling fruits & veggies
in the fast lane.
ustomers of Tiger Farms Market in Burleson,
Texas, can fuel up, purchase made-to-order
smoothies and sandwiches, grab a bottle of
vitamins and fill a sack with colorful, fresh
produce in a single shopping trip. Since the
store opened eight years ago, it has offered patrons a wide range of typical c-store merchandise, plus organic and non-organic produce.
“We try to stay competitive with prices on our or-
ganic produce,” said Nena Iniguez, acting manager of
the Victron Energy-operated outlet. “Compared to local grocery stores and
Walmart, we’re fresher and our prices are cheaper.”
In addition to whole fruits and fresh fruit juices, shoppers can select from
assorted containers of cut fruit that were prepared and packaged in the store’s
kitchen. Anyone who purchases a sandwich is welcome to a complimentary
8-ounce fruit cup.
“We don’t have much that goes to waste,” Iniguez said of the store’s produce. “It
just goes in the juicer.”